Download the Quick Start Guide

Towards a less passive medium

“It’s coming along, but more slowly than it should.” That is the verdict of the June issue of Presstime magazine — the member publication of the Newspaper Association of America (NAA) — in reporting on recent AdsML activities at NEXPO ’06 in Chicago. The magazine salutes the “return on investment potential” of the AdsML standards.

Click to download the article. By John Bryan, copyright 2006 Newspaper Association of America. Reprinted with permission.