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AdsML 3.5, Release 3 Available for Download

May 15, 2011

A new version of The AdsML Framework has just been released by the AdsML Consortium. It is available at www.adsml.org. AdsML members and interested parties are encouraged to download the [...]

AdsML Framework release planned for May 2011

The next release of the AdsML Framework will be a fully backwards-compatible maintenance release. Work us now underway and the update is expected to be made public in late May, 2011.

Highlights include:

A new “Section” field is being added to the positioning metadata in the Ad Ticket format.
Several new usage guidelines are [...]

AdsML AGM

The AdsML Annual General Meeting was held March 14 2011 at the WAN-IFRA offices in Darmstadt, Germany.

The meeting discussed and approved the proposed objectives and priorities for 2011. Following last year’s major release of approved specifications of the AdsML Framework, the AdsML Technical Working Group is now planning for a smaller maintenance release [...]

Technical Working Group starts new round of work

Following last year’s major release of approved specifications of the AdsML Framework, the AdsML Technical Working Group is now planning for a smaller maintenance release . The work is scheduled to begin in March. If you have any suggestions or requests for improvements to the AdsML Framework, please contact us so we can consider addressing [...]

AdsML presents to Digital Ad Lab UK

Apple EBC, London, September 13, 2010 – AdsML TWG gives presentation on AdsML Framework 3.5, R2 to the DAL September meeting

The AdsML Technical Working Group will present the current release of the AdsML Framework to the September meeting of the Digital Ad Lab UK. An overview of the benefits offered by AdsML will be given, [...]

Approved: AdsML Framework 3.5 Release 2

July 15

The latest version of the AdsML Framework 3.5, release 2, was approved June 30 by the AdsML Consortium following a two month review and voting period. It is available at www.adsml.org. AdsML members and interested parties are encouraged to download the release and begin using it.

Features

AdsML Framework 3.5 has been in development for [...]

AdsML Framework 3.5 R2 available for download

April 21, 2010

A new version of The AdsML Framework has just been released by the AdsML Consortium. It is available at www.adsml.org. AdsML members and interested parties are encouraged to download the release and begin using it.

Features

AdsML Framework 3.5 has been in development for the past two years and represents a considerable advance over Framework [...]

AdsML Media Pack Usage Rules and Guidelines (PS) released

April 16, 2010

A new Proposed Specification of the Usage Rules & Guidelines for AdsML Media Pack 1.0 has been released for public review and comment. It is available here: AdsML Media Pack Usage Rules & Guidelines (PDF).

AdsML Media Pack is part of AdsML Framework 3.5, which was first released in June 2009. The specification provides [...]

AdsML Framework 3.5, Release 1 Issued

Interactive bookings, media rate card for public review

Interactive advertising now supported across the entire AdsML workflow

DARMSTADT, Germany – 25 August 2009 – AdsML Framework 3.5, Release 1 is an interim release of the AdsML Framework which contains many new features that are being made available for public review and comment.

Major additions include support for interactive [...]

AdsML Framework 3.0 Release 5 Approved

All Specifications Ready for Production Use

Major enhancements made to AdsML Materials and AdsML Bookings; specifications package now available for online browsing

DARMSTADT, Germany — In an online balloting process that just ended, AdsML Consortium members approved the latest Framework release, AdsML 3.0 Release 5. The release is considered major, since each specification included has Approved Status; [...]